Author: Meghann Hawes
Meghann Hawes holds an MA in International Relations from Boston University. Before taking a position at Bay Leaf Digital in 2021, she worked at government agencies, large corporations, and small businesses, and in industries as varied as technology, land management, environment, tourism, and hospitality. Meghann brings everything that she learned about sales, marketing and management of people to projects to her current work. A native of Connecticut, She has made her home in Puerto Rico for 18 years where she spends her spare time teaching people to bring all their senses to their time outdoors in nature as a Certified Forest Bathing Guide.
Leverage a Chatbot for SaaS to Boost Your Conversion Rate
For SaaS businesses, the window of opportunity is slim to convert a visitor to a lead. On average, the sales cycle for SaaS companies is 84 days. And when you take into consideration lower priced products, the timeframe is even shorter. So what’s a marketer to do to improve the SaaS conversion rate? Chatbot